It isn’t often that a commercial leaves me thirsting after a piece of tech, but somehow, Amazon has done the impossible with its new Super Bowl LV ad. The commercial titled “Alexa’s Body” starts out with an Amazon employee discussing how sleek the object is, saying, “I literally couldn’t imagine a more beautiful vessel for Alexa to be inside,” before she notices a bus featuring an image of Michael B. Jordan. Instantly, she imagines a world where Jordan is now the body for Alexa and, in the process, I found myself wistfully looking at my own Alexa.
What really makes the ad isn’t how insanely hot Jordan is whispering how many tablespoons there are in a cup or his unique way of “dimming the lights,” it’s how the woman’s husband adjusts to this new world. “Alexa, no. Don’t do that,” he says with an exasperated look on his face after she asks Jordan to add bath oils to her shopping list. You can experience the Jordan Alexa in the ad above, but be warned: you’re going to want one for yourself.
